Safety comes first with graphics

Authored by Shaun Holdom, Global Product Manager, Drytac

Safety should be at the forefront of everyone’s minds when creating a public space, with the choice of building materials, exit routes, sprinklers and alarms top priorities. But the safety of graphic materials should also be considered when planning campaigns in public buildings including hospitals, schools, transport hubs and retail environments.

At Drytac we have several certified product ranges. One of our most popular brands, SpotOn®, has achieved a Class B1 Fire Rating to the DIN 4102-1 standard. This widely recognized accreditation means this product range can be used in public areas that must adhere to strict fire regulations – opening up a variety of new applications and markets. Featuring Drytac’s unique dot-pattern removable adhesive, it allows for tool-free, bubble-free application to most flat surfaces and clean removal after use.

The SpotOn range is designed to be easy to use which allows non-professionals to install it – people who may be less aware of safety regulations – so it’s important that the product is as safe as possible. In addition, specialist floor media SpotOn Floor 200 has an R-10 anti-slip rating post print according to DIN 51130 and classed as ‘low slip potential’ according to EN 13036-4. This 200 micron (8 mil) embossed printable white matte monomeric PVC film is therefore ideal for a multitude of high-impact floor graphics applications.

For wall graphics, ReTac® Smooth 75 polymeric PVC film and ReTac Smooth 150 polymeric PVC film have also been developed with safety in mind. These products are designed for longer-term applications but are also easy to apply, reposition and remove. Each product has a Class 0 fire rating according to BS746 part 6 & 7 to provide certified graphics for airports, hotels, retail stores, hospitals and more.

It is important to understand that typical graphic media will do little to prevent a building fire from spreading, however certified materials will not contribute to it or spread it through flaming particles. It is essential to carry out research ahead of all display projects based on their intended location and use – with Drytac able to provide advice on its extensive range.

Learn more about the safety features of the Drytac range to ensure your business and its people are protected.

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Anyone for tennis? Drytac SpotOn Floor 200 takes to the court!

Brampton, ON, Canada, November 29, 2018: Space within a shopping mall in Calgary, Canada has been transformed into a tennis court using award-winning specialist floor graphics media from Drytac.

The project, at the Core Shopping Centre, was to promote the first Men’s ATP Tennis event in Calgary, AB, hosted at the Alberta Tennis Center. Called the Calgary National Bank Challenger, the event in October 2018 was part of the ATP Challenger Tour – a series of tournaments considered to be a showcase of tennis’s rising stars.

Using SpotOn® Floor 200, the project to create a public tennis court in the downtown Calgary shopping centre was undertaken by Print Three, which also sponsored the event. Shoppers and their families were invited to take to the court for a few sets of tennis, clearly marked with blue and white lines printed onto the specialist floor media from Drytac.

Drytac SpotOn Floor 200 is 200 micron (8 mil), matte, white monomeric PVC film designed for short-term, indoor floor graphics without the need for lamination. It has been awarded a post-printed R-10 anti-slip rating and a ‘low slip potential’ rating according to the EN 13036-4 Pendulum Test, endorsed by the CTIOA. SpotOn Floor 200 has also achieved a global Class B1 Fire Rating, meaning it can be used safely and legally in public areas with strict fire regulations, such as shopping centres.

Furthermore, this material has been designed for easy and tool-free installation and clean removal, thanks to its unique dot-pattern adhesive. Its innovative features earned Drytac SpotOn Floor 200 the top spot in the Media – Adhesive Back Vinyl category in the SGIA 2018 Product of the Year competition.

Print Three is a leading design, print and production company in Calgary, providing work at the ‘highest quality standards in Canada’, it says. General Manager Mark Eisan explains why Print Three chose the Drytac product, supplied by ND Graphics, for the project.

“We were testing products and laminates for the tennis court application and an installation partner recommended Drytac SpotOn Floor 200 after hearing about it at a conference,” he says.

“We found the performance of the SpotOn product to be excellent. Our testing was intense, but we had planned to repair or replace areas. However, we did not need to as the product adhered for the ten days it was on the floor, and at the end of the project was removed in 20 minutes with no additional clean-up.”

Mark Eisan says Print Three has received ‘great service’ from Drytac following the tennis court project and is considering other products for future applications.

He adds: “We are planning on creating a new court for next year’s event as we will be sponsoring it again.”

For more information on Print Three, please visit www.printthree.ab.ca.

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Drytac reveals new advertising product – perfect for food environments

Drytac, an international manufacturer of self-adhesive materials for the large format print and signage markets, announces the launch of the ArmourPrint Emerytex and ArmourGrab combination counter mat solution. Having been previewed successfully at recent trade shows, the products are now available globally.

ArmourPrint Emerytex is a clear, heavy-duty, slip-resistant monomeric 15 mil (381μ) PVC film with a matte pebble textured finish on one side and a smooth printable surface on the other. It has been approved by the FDA for incidental food contact, making it ideal for advertising applications in hospitality and retail environments. ArmourGrab is an 8 mil (203μ) co-extruded white anti-slip film coated with a heavy coat weight, permanent, pressure sensitive clear acrylic adhesive. Used together, the two products create a food-safe counter mat solution ideal for eye-catching POP advertising.

Thanks to the slip-resistant qualities of both ArmourPrint Emerytex and ArmourGrab, these products can also be used for applications such as placemats and mouse pads. Their UV protection also enables outdoor use, while a moisture barrier protects the printed image and aids hygiene. No white ink is needed to create vivid and eye-catching counter mats as the white ArmourGrab backs the ArmourPrint Emerytex to eliminate the extra cost of printing with white.

The ArmourPrint Emerytex and ArmourGrab dual-product counter mat solution was previewed at the SGIA Expo 2018 in Las Vegas in October to over 25,000 registered delegates.

“The combination of ArmourPrint Emerytex and ArmourGrab creates a solution that is both safe and effective as counter-top advertising in fast food outlets, convenience stores, bars and more,” says Shaun Holdom, Global Product Manager at Drytac.

“It’s an innovative new design that attracted a lot of attention at the recent SGIA show and we’re delighted to offer it to our customers worldwide.”

 

 

 

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Grab your customers’ attention with eye-catching floor graphics

Authored by Steve Yarbrough, Product Support Specialist, Drytac

Many of us use our phones while out shopping: researching products, comparing prices, downloading coupons, taking photos of items to think about later, looking at a shopping list or simply checking the time. So, with so many shoppers looking down at their phones, retailers need to find new ways to grab their attention.

Innovations in printing technology, inks and – of course – materials now enable display and advertising potential to reach floor to ceiling and wall to wall. Window displays encourage shoppers into a retail space, inside which POS and shelf-edge displays can boost sales of a specific product or range. But floor graphics can do all this and more: they can be used to guide customers into and around a space and create a fuller experience. This method can also be incredibly effective in city center environments, trade shows, museum exhibitions, theme parks – anywhere you want to grab and maintain the attention of your visitor. They’re also ideal for places like hospitals, transport hubs and educational facilities, where effective way-finding systems keeps foot traffic moving in the right direction.

The safety of floor graphics was, naturally, a concern in the past; installing a tripping hazard is never good business. But materials have been developed to ensure floor graphics are non-slip and securely fixed and, at Drytac, we make media that is easy to install and to remove too, even for the non-professional.

Indeed, we have a full range of display materials designed specifically for safe, user-friendly and effective graphics on a whole variety of common floor coverings. This includes award winning SpotOn Floor 200, a 200 micron (8 mil) embossed printable white matte PVC film designed for short-term, indoor floor graphics with no need for lamination, with a post-print anti-slip rating. It’s also achieved a Class B1 Fire Rating, meaning it can be used in public areas governed by strict fire regulations, and has Drytac’s innovative ‘dot pattern’ adhesive for clean removal – leaving no sticky residue.

Drytac’s FloorTac range is tough enough to withstand medium to heavy foot traffic in indoor environments, offering a great addition to short-term graphics campaigns. This specialty floor graphics media features a removable, pressure-sensitive grey acrylic adhesive making it easy to apply, maintain and remove. Recommended to be paired with Drytac’s Emerytex overlaminate to provide slip-rated floor graphics. FloorTac is available in North America and FloorTac Plus is available in Europe. In North America, Drytac users can also find the multi-purpose Polar Polymeric and Polar Polymeric Clear RC self-adhesive vinyls, great for floor graphics as well as POS displays, window graphics, vehicle wraps and general signage.

 All Drytac’s materials that are suitable for floor graphics are compatible with UV, solvent, eco-solvent and latex ink technologies, making them incredibly versatile products. With floor graphics it’s all about being eye-catching, so spend time experimenting with colors and designs to create something far more enticing than a smartphone.

Take a look around the Drytac range to discover the perfect floor display media for your campaign.

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Drytac welcomes back Wayne Colbath in the role of Vice President of Sales, USA

Richmond, VA. October 11, 2018: Drytac, an international manufacturer of self-adhesive materials for the print, label and industrial markets, has appointed Wayne Colbath as Vice President of Sales for the United States of America. With immediate effect, Wayne will be responsible for driving sales growth in the USA with a focus on Drytac’s broad range of large format consumable products.

Wayne rejoins Drytac from Kornit Digital where he held the position of Eastern Regional Manager for the USA & Canada. In this role he was selected as Global Employee of the Year for his ability to deliver sales growth throughout North America.

Prior to Kornit Digital, Wayne spent 13 years at Drytac, ultimately holding the position of National Sales Manager.

On Wayne’s return to Drytac, Hayden Kelley, CEO of Drytac, comments: “Many of our USA customers know Wayne from his previous tenure at Drytac. Throughout his time with the company he consistently delivered excellent results – we are delighted to welcome him back to the team!”

Wayne will be joining Drytac at the 2018 SGIA Expo in Las Vegas. Please stop by booth #2341 to say hello. Wayne Colbath can also be contacted by email at waynecolbath@drytac.com.

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Create ice-cool arena ads with adhesive media

Authored by Peter Bourgeois, Territory Sales Manager-Western Canada, Drytac

Hockey season is upon us, meaning plenty of action on the rink to come. But there are also lots of opportunities for grabbing spectators’ attention via advertising, in particular rink boards.

There are a variety of different materials, technologies and techniques that can be used for rink board advertising, depending on how long the graphics need to stay in place. Some local rinks have the same advertising boards on display for extended periods, while the NHL is short term, even to the point of changing graphics during a game between periods.

The basics, however, are the same: the material must be easy to apply and should adhere securely to the surface while on display but be easily removed with no residue when the campaign is over. Usually, they are about 28″ to 30″ high, so often rolls with widths of 60″ or 62″ are required so they can be doubled up.

It is not just the NHL that is using rink board advertising, many community and local rinks are using rink board advertising to build revenue. Tournaments and charity games often have sponsors who need in game recognition. These tend to be longer-term projects lasting days, weeks or even entire seasons. This sort of application would often be a removable vinyl that is laminated for extended longevity and abrasion resistance. Drytac offers several vinyl and laminates that are an ideal and affordable solution.

Drytac has produced several products for rink board advertising applications. In North America, Drytac’s Polar Transit is a product that can do double duty. Originally designed for bus advertising, many NHL rink board advertising campaigns use this product. As the name suggests, Polar Transit has great adhesion on smooth, flat surfaces such the sides of vehicles, but is also ideal for sports arenas – thanks to its rugged qualities, it’s used for advertising and signage that can last for up to three years. This matte white polymeric self-adhesive PVC film aids vibrant color printing with UV, latex, solvent and eco-solvent technologies and its removable gray acrylic adhesive makes it easy to apply and to take down when the game or season is over.

In Europe, Drytac’s Polar Premium R 80 can be used for flat or slightly curved surfaces, making it ideal for sports arenas in addition to vehicle livery. This polymeric self-adhesive PVC film has a high opacity and consistent white point that provides an excellent printing surface with UV, latex, solvent and eco-solvent technologies. Its removable grey solvent adhesive makes it easy to apply and to take down when needed. It also has up to a seven-year durability when paired with a matched overlaminate.

Take a look around Drytac’s other Polar products designed for windows, floors, walls, POP displays and more, helping you create ice-cool graphics.

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Drytac to unveil new and award-winning products at SGIA Expo 2018

Richmond, VA, USA, September 27, 2018: Drytac, an international manufacturer of self-adhesive materials for the large format print and signage markets, will be a key exhibitor at the forthcoming SGIA Expo 2018, with award-winning products on show. Drytac will also be presenting an educational seminar regarding retail signage ideas and applications.

Taking place in Las Vegas, USA from October 18th to 20th, SGIA Expo 2018 will bring together print specialists, businesses and buyers from around the world to take part in conferences, networking and educational sessions.

Drytac (booth #2341) will be demonstrating its extensive range of self-adhesive materials to over 25,000 registered attendees over the three-day event, including live demonstrations and interactive wall displays of some brand new products and of its two SGIA Product of the Year award-winning products.

Visitors will be able to see the all-new ArmourPrint™ Emerytex® and ArmourGrab™, a combination counter mat solution ideal for retailers and restaurants. This dual-product system has an FDA incidental food contact rating and a low slip rating, making it both safe and effective for POP advertising applications.

Also on display will be Drytac’s SpotOn® Floor 200, winner of the Media – Adhesive Back Vinyl category in the SGIA Awards, alongside best-selling media SpotOn Clear Gloss, SpotOn Clear Matte and SpotOn White Matte for short-term interior displays, and SpotOn SynPaper, developed to deliver exceptional results with the HP PageWide XL. Every SpotOn product features Drytac’s innovative dot-pattern adhesive for easy, bubble-free application.

Drytac is also the winner of an SGIA award for ReTac® WipeErase® in the Laminates, Adhesives, Films, Coatings category, for its application in creating tailor-made dry-erase or planning boards. Creative delegates will see the benefits of this as well as ReTac Smooth and ReTac Textures, printable self-adhesive PVC films for outstanding wall coverings and large-scale indoor displays, and get hands-on with ReTac ChalkMate®, which can turn any surface into a traditional chalkboard.

Visitors will be able to experience durable, eye-catching graphics printed on Drytac’s innovative Polar® line, with information and samples of Polar Burst, Polar Polymeric, Polar Monomeric and Polar Transit available to take away.

The popular ViziPrint® range will be on display too, demonstrating its superior adhesion and finish on glass. For window graphics, decals and signage, images printed on ViziPrint Impress Clear, ViziPrint Impress White and ViziPrint Illuminate remain bright and vivid even after repositioning.

Various print partners throughout the show will be printing and displaying Drytac’s innovative line of print media. Real-time updates can be followed on Drytac’s social media platforms.

In addition, Steve Broad, Drytac’s Europe & Asia Sales Director, and Dennis Leblanc, Sales Manager for Central Canada, will be presenting an educational seminar on Adhesives for Retail Graphics on Friday, October 19th at 9am in room S34.

“We’re looking forward to welcoming delegates from across the print and display industry to stand 2341 across the three days of SGIA Expo 2018,” says Shaun Holdom, Global Product Manager at Drytac.

“Our expert team will be presenting a wide range of exciting products – including two recognized in the SGIA Product of the Year awards – set to inspire visitors to create incredible window graphics, wall coverings, decals, floor graphics and more.”

For further details on SGIA Expo 2018, please visit www.sgia.org/expo/2018.

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Whaam! N3 Display Graphics makes an impact with Drytac wall art

N3 Display Graphics printed the wall graphics onto Drytac ReTac Textures Linen

Bristol, UK, September 18, 2018: Large-format print specialist N3 Display Graphics has produced an incredibly high-impact wall graphic using ReTac Textures Linen media from Drytac.

N3 Display Graphics Ltd (launched in 2000) produced a super-sized version of Roy Lichtenstein’s iconic pop art painting Whaam! for its building in Bristol, UK. These purpose-built premises accommodate around 20 employees including on-site fittings teams.

The company – a specialist in large-scale display work such as exhibition graphics – has been a customer of fellow Bristol brand Drytac from the beginning. It uses the Linen material from the Drytac ReTac Textures range for all its wall art, including its own homage to Lichtenstein.

“ReTac Textures Linen is simply what we call ‘wallpaper’ at N3,” says Robin Campbell, Projects Manager at N3 Display Graphics. “We use it for the majority of our wall graphics. It has a slight texture which provides a realistic feel of the wall underneath and holds colour well, producing really vibrant graphics.

“We have tried other brands’ products but have always had problems with adhesion. In one case a wall graphic peeled off as soon as the air conditioning was switched on, while another product described as ‘repositionable’ couldn’t be removed from the wall at all. Drytac’s ReTac fits the bill.”

ReTac Textures Linen is a 150μ (6 mil) printable, matte white phthalate-free polymeric PVC film with an embossed linen-like finish to add depth to flat graphics – perfect for home, business and retail environments and more. Its ReTac ultra-removable adhesive makes it easy to apply and reposition without loss of adhesion, and removal without surface damage. ReTac Textures Linen is compatible with solvent, eco-solvent, UV and latex printing technologies.

The version of Whaam! produced by N3 Display Graphics is around 15m long by 4m tall at its highest point – somewhat larger than Roy Lichtenstein’s original 1963 diptych on display at the Tate Modern gallery in London. Using its Océ Arizona 460 XT UV flatbed printer, N3 Display Graphics also added its own stamp to the image with fresh colours and extra movement in the background.

As it is a copyright-protected image, N3 Display Graphics can only print Whaam! for its own use. Other clients include shopping centres, museums and galleries, and tourist attractions such as Bristol Aquarium and many more. For more information on N3 Display Graphics, please visit www.n3display.co.uk.

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Open a window of opportunity with high-impact graphics

Authored by Steve Yarbrough, Product Support Specialist at Drytac.

Window graphics can make a big impact for retailers, offices, cafes and plenty of other organisations. The right design, installed correctly using specialised materials, can make a bold and vibrant statement on both external windows and inside a building. Alternatively, window graphics can be used to provide privacy or to change the light within a space. It’s a thriving market for graphics companies and designers.

It’s essential to use the right media for each project. At Drytac, we’ve developed an incredible range of window graphics materials to help you choose the best product for the job, with a few things to consider.

First, it’s crucial to check with the client exactly what they want from their window graphic. Do they need a window graphic that is only visible from the outside, or inside the building as well? This will dictate both which material and type of printer to use. Has the customer requested an optically clear finish?

If so, you don’t want to use a contact clear material. Do the colours need to be totally accurate? Check colour profiling and matching, asking the client to approve any colours before installation – perhaps printing a few colour swatches on the material to examine on site.

Drytac window graphic materials are rated for either indoor or outdoor use to help you choose the right media – it’s important to ensure a good finish and the required lifespan. Similarly, the printer must be compatible with your chosen materials, as certain ink sets may require top coats or laminates to ensure longevity. And never use a permanent adhesive for a temporary graphic: this will cost you later in time and money for removal and clean up of adhesive residue!

We also advise against using a material that will trap heat in a window, as this can cause expansion and shatter the window. These include multi-layered block-out materials, but do your research and ask the manufacturer if you have any questions at all. They may even have a new product, perfect for your project, that you don’t even know about.

Finally, don’t choose sub-par materials and expect top-quality results. The difference will show in clarity, adhesion and overall performance.

Drytac has developed a fantastic range of materials specifically for different window graphics applications to help you achieve a finish to be proud of.

SpotOn is an easy to apply printable film with dot pattern adhesive. install graphics anywhere with easy, bubble-free application.

For an easy installation of short-term graphics, for example, SpotOn is a 4 mil (100 micron)-thick vinyl with a ‘dot pattern’ adhesive which makes it simple to fit, reposition, remove and even reuse. Available in clear matte, clear gloss, white matte and white gloss, and compatible with solvent, eco-solvent, latex and UV inkjet printers, SpotOn is an incredibly versatile media. WindowTac, too, is great for temporary graphics on glass, acrylic and other non-porous surfaces, especially for backlit displays. This 0.9 mil (23 micron), visually clear PET film can also be installed with minimal effort.

ViziPrint Impress Clear is specifically designed for trouble-free, dry installation of window graphics

Or, for longer term window graphics, take a look at ViziPrint Impress Clear, a 5 mil (125 micron) optically clear PET film with proprietary adhesion technology that can withstand both high and low temperatures and moisture. Available for UV, solvent, eco-solvent and latex inks, you can expect great graphics for years, and clean removal up to three years after installation. From the same range is ViziPrint Illuminate, a 4 mil (100 micron) high quality, translucent matte PET film that uses a mechanical bond to adhere to smooth, flat surfaces such as glass. Reverse printable and durable even without over-lamination, its bright white base colour creates brighter, more vivid window images.

Explore the full Drytac range to choose the perfect material for your window graphic project.

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Drytac wins two SGIA Product of the Year awards ahead of 2018 expo

Richmond, VA, August 30, 2018: Drytac, an international manufacturer of self-adhesive materials for the print, label and industrial markets, has won two awards in the SGIA Product of the Year competition for its innovative products.

Ahead of the SGIA Expo 2018 in October, industry professionals evaluated the most exciting products to be showcased at the event.

Drytac topped the Laminates, Adhesives, Films, Coatings category with ReTac WipeErase a product that turns standard surfaces into whiteboards. The 6 mil (150 micron) white dry erase film features a chemical- and scratch-resistant UV hard coat and a clear gloss surface that allows the film to be written on and wiped off easily. Unlike a whiteboard, it won’t suffer from ink staining or ghosting and can be removed and repositioned easily for convenience.

At the SGIA awards, Drytac also won the Media – Adhesive Back Vinyl category for SpotOn Floor 200. This monomeric PVC film is designed for short-term indoor floor graphics, offering a non-slip surface and a Class B1 Fire Rating without lamination. The product is easy to install – even for non-professionals – and to remove within six months of its application thanks to Drytac’s smart dot-pattern adhesive, making it perfect for public areas such as retail, education and healthcare environments.

Both award-winning products will be demonstrated at Drytac’s show space (booth #2341) at SGIA Expo 2018, alongside popular and new products including AmourPrint Emerytex and ArmourGrab.

“Drytac is delighted to have won not one, but two awards in the SGIA Product of the Year competition,” says Shaun Holdom, Global Product Manager at Drytac. “The winners are decided by key members of the printing and imaging technology industry who are ideally positioned to understand the needs of the market and what makes an innovative product.

“ReTac WipeErase is a dry erase board in a roll, perfect for a variety of customers and applications, while SpotOn Floor 200 is used for safe and stunning floor graphics in a wide range of different environments. We’re proud to win both of the SGIA Product of the Year awards and are looking forward to demonstrating these materials to delegates at SGIA Expo 2018.”

SGIA Expo 2018 will place in Las Vegas, USA from October 18th to 20th, and will feature an educational seminar on Adhesives for Retail Graphics from Darren Speizer, Drytac’s VP of Sales, on Friday October 19th at 9am (room S34).

 

For further details on SGIA Expo 2018, please visit www.sgia.org/expo/2018.

 

Learn more about SpotOn Floor 200:                          Learn more about ReTac WipeErase:

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