The signs and graphics specialist used Drytac Polar Smooth 150 film to produce colourful window graphics to catch the attention of passers-by in the Ontario city of Cambridge.
The Kitchener-Waterloo branch of the FastSigns franchise network recently used Drytac Polar Smooth 150 matte white polymeric film to create a series of striking window graphics to promote a major development project in the local area.
Specialising in signs and graphics, Ontario-based FastSigns Kitchener-Waterloo regularly works with developers to support their projects in the region and help spread the word about their exciting plans amongst members of the community.
For this project, FastSigns Kitchener-Waterloo linked up with HIP Developments on a project in the Gaslight District, which focused on the transformation of an existing building and making additional commercial space available for lease.
FastSigns Kitchener-Waterloo’s role was to produce and install window graphics on the outside of second-floor windows, with the aim of drawing attention to the new opportunities at the location. In total, the company was tasked with creating 32 window graphics each measuring approximately 3ft wide x 6ft high.
The main challenge for the company was temperature, with the job taking place during Ontario’s harsh winter in December. As such, FastSigns Kitchener-Waterloo required a material that would adhere reliably in the cold weather and stand the test of time over the winter months.
After consultation with Drytac-approved distributor ND Graphics, the company opted for Drytac Polar Smooth 150, with all graphics printed onto the film in house on an Epson SureColor SC-S60600.
“We selected the Drytac Polar Smooth 150 primarily because our rep, Joe Stomp at the ND Graphics London branch, convinced us of the low temperature capabilities of this film,” FastSigns Kitchener-Waterloo Owner Rob Richmond said.
“The customer was extremely happy with the final application. The punchy designs that the agency came up with were great and the Drytac product performed exactly how we wanted it to, with no edge curl or lifting following such a cold installation.”