SkinzWraps diversifies into profitable new markets thanks to Drytac
Dallas-based SkinzWraps has used a range of products from Drytac to expand outside of its core vehicle graphics market into a number of other sectors.
Dallas-based wrapping expert SkinzWraps has revealed how the use of Drytac films has allowed it to expand business beyond its core vehicle wrapping services into a number of other profitable markets.
Established in 1998, SkinzWraps is regarded as one of the leading vehicle wrap specialists Based in Texas, but services nationwide, marketing itself as a full-service vehicle wrapping company that works with customers across the US. Its traditional customer base spans commercial vehicles and personal car wraps, to fleet vehicles, buses and even boats, but – thanks to Drytac solutions – the company has more recently expanded into new areas.
Since discovering Drytac products in October 2019, SkinzWraps has used the company’s solutions to fulfil a stunning array of printed graphics. The company has built on its extensive wrapping experience and used Drytac products, such as Polar Grip self-adhesive vinyl and the ReTac range of adhesive films, to complete many different projects.
CJ Reichwein, vice president of sales at SkinzWraps, explains: “Our typical work would include the wrapping of commercial and passenger vehicles for advertising or custom colour changes,” Reichwein says. “However, Drytac solutions have enabled us to channel our wrapping expertise into the creation of stunning floor and wall graphics too.”
Among some of the more recent projects, SkinzWraps printed a vintage Le Mans wall mural on Drytac ReTac Smooth 150 for a private client (see pic 1); as well as a storefront wrapping project for a social media destination in Dallas using Drytac Polar Grip (see pic 2).
Other work has included producing and installing wall graphics for seafood restaurant chain Shell Shack, which has locations across Texas and expanding. With a new venue opening in Florida, SkinzWraps printed and installed graphics on 13 walls around the interior of the building over a period of a day-and-a-half using ReTac Smooth 150 (see pic 3).
In fact, SkinzWraps likes Drytac materials so much that it also used the films to renovate its own front lobby and hallways at its facility in Dallas (see pic 4).
“Thanks to Drytac solutions, our clientele is no longer limited to vehicle owners,” continues CJ. “We now have a wide variety of clients, and we help them fulfil projects from conception to installation.
“Drytac materials are all we use for walls, floors and all speciality flat surface wraps. The Drytac team are always there for me; whenever I need samples or have any queries, I get a response in minutes.”
CJ concludes: “Most importantly, our clients love our work; whether it is promoting a business or personalising a vehicle, we are ready and eager to help!”