A Sign Design delivers a lesson in quality with Drytac ViziPrint Deco +

making business A Sign Design utilised Drytac ViziPrint Deco + to create an attractive set of interior window graphics for the Queensland University of Technology.

Australian sign-making business A Sign Design utilised Drytac ViziPrint Deco + to create an attractive set of interior window graphics for the Queensland University of Technology.

Australian sign-maker A Sign Design produced a series of striking interior window graphics with Drytac ViziPrint Deco + optically clear window film for the nearby Queensland University of Technology (QUT).

One of the leading further education facilities in Queensland, QUT contacted A Sign Design to assist on a project that required privacy window graphics for its premises, but without full block out.

A Sign Design came up with an innovative concept, with the planned graphics depicting the bark of the Melaleuca, a species of trees famously native to Australia. The clever design offered a high level of privacy, without completely blocking out the windows.

making business A Sign Design utilised Drytac ViziPrint Deco + to create an attractive set of interior window graphics for the Queensland University of Technology.

Due to the nature of the intricate design, A Sign Design turned to Shann DPM, an exclusive distributor of Drytac films in Australia, to identify the right material to work with on the project. Jamie Lockhart from Shann DPM recommended Drytac ViziPrint Deco , a scratch-resistant window film designed to adhere permanently to smooth surfaces such as glass, plastic and metal.

Drytac ViziPrint Deco + is ideal for high-end architectural and building requirements, as well as a wide variety of custom decorating applications, making it the perfect choice for the QUT job.

“We were looking for a UV-printable, optically-clear window film that wouldn’t be easily scratched or damaged during and after the installation process,” said Anele Christian, Print & Production Technician at A Sign Design.

“Jamie from Shann DPM brought us a sample of ViziPrint Deco + scratch-resistant media. After testing, we sent a job out to be installed and the feedback we received from our team was very positive.”

As Drytac ViziPrint Deco + is printable on Latex and UV printer, A Sign Design was able to print the stunning Melaleuca design onto the film with ease using its Océ ARIZONA 1260 XT UV printer.

“The fact that the media really is scratch resistant and easy to install is a huge benefit to us,” Anele Christian said. “The need for re-prints is massively reduced, making the whole process much more cost effective.”

To find out more about A Sign Design, please click here.

making business A Sign Design utilised Drytac ViziPrint Deco + to create an attractive set of interior window graphics for the Queensland University of Technology.

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WCD uses Drytac Protac AMP film to boost protection for warehouse workers

WCD uses Drytac Protac AMP film to boost protection for warehouse workers

Drytac Protac AMP was applied to surfaces in the kitchen area of WII Projects Calgary warehouse to help prevent the spread of Covid-19 among workers.

Calgary-based on-demand print and information solutions provider WCD used Drytac Protac AMP film with Microban® antimicrobial protection on a specialist project to help prevent the spread of Covid-19 among workers at a local distributor’s warehouse.

WCD was tasked by planning, design and construction business WII Projects Calgary to create a café/kitchen experience for the business, with the aim of not only overhauling the look of the facility, but also ensuring maximum protection for staff using the refreshment area.

The primary challenge for WCD centred around the protection element, with the company having to source a material that would help cut the risk of the virus spread among workers using the facility, while at the same time not impacting the look of the new images or surfaces underneath.

WCD uses Drytac Protac AMP film to boost protection for warehouse workers

WCD opted for Drytac Protac AMP, a unique clear textured polyester surface protection film with Microban antimicrobial protection, which significantly reduces the chance of mould growth and bacterial contamination on higher-risk touch-surfaces such as counters in food preparation areas.

Drytac Protac AMP functioned as a laminate and was applied to surfaces throughout the kitchen area. The clarity of the film meant the graphics design underneath was clearly visible. Additionally, Protac AMP did not impact the performance of the graphics, nor the food preparation surfaces.

WCD Signage Solution Specialist (National) Stacy Underhill explains: “With Drytac Protac AMP, WCD was able to provide added protection against viruses and harmful germs. Thanks to its matte finish, we were able to protect the surface’s graphics – and without light washout to the graphics.

“The antimicrobial qualities of Drytac Protac AMP also means that the area requires less cleaning, which in turn ensures that the vinyl-covered areas are much less susceptible to damage from constant wiping and scrubbing.

“Products such as Drytac Protac AMP enable us to address any interior decor or signage antimicrobial protection needs.”

To find out more about Drytac Protac AMP, please click here.

WCD uses Drytac Protac AMP film to boost protection for warehouse workers
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In case you missed it: Drytac’s blogs in 2021

Throughout 2021, Drytac has published a plethora of blogs on wide-ranging topics. We kicked off the year with three guest blogs from HP, Fujifilm and Roland focused on ink chemistry, before moving onto our own antimicrobial films and the science behind them.

Other articles covered graphics applications and their installation and removal, while future trends for floor graphics and seasonal work were also investigated. In August, Dennis LeBlanc, Territory Sales Manager at Drytac questioned whether to laminate or not to laminate, while in September Gareth Newman, Drytac’s Academy Manager, offered his top tips on installing double-sided window graphics.

All of these blogs can be found below, so if you have time over Christmas you might like to expand your knowledge in the ever-growing sector for adhesive print applications.

Capitalising on rising demand for seasonal work

Authored by Shaun Holdom, Global Product Manager at Drytac The holiday season has, and always will be, a hugely important time of the […]

How to use your applications to sell services and products to customers

By Peter Bourgeois, Territory Sales Manager at Drytac. Traditionally, the main focus for print service providers has been to promote their services and […]

Making an impact: How to create double-sided window graphics

Authored by Gareth Newman, Academy Manager, Drytac Window graphics are now regarded by many brands as a key part of the marketing mix. These […]

To laminate or not to laminate? That is the question.

Authored by Dennis LeBlanc, Territory Sales Manager – Eastern Canada, and the Greater Toronto Area at Drytac To laminate or not to laminate? […]

Setting out your stall with countertop graphics

Authored by Shaun Holdom, Global Product Manager When it comes to capturing the attention of – and interacting with – people in today’s […]

How to apply media to bricks for wall and floor graphics

Authored by Gareth Newman, Academy Manager, Drytac Graphics can be incredibly impactful, changing a room – or even a whole building – with [...]

What’s the future for floor graphics?

Authored by Brad Haupt, USA Midwest and Southwest Territory Manager at Drytac. While floor graphics have been a staple part of the industry […]

What goes up must come down

When installing graphics, equal consideration must be given to the clean removal of printed substrates. Authored by Peter Bourgeois, Territory Sales Manager for […]

Flexibility and reliability are critical for antimicrobial films in medical settings

Applications in medical and healthcare environments require antimicrobial films that are both reliable and steadfast. Drytac Protac AMP offers this and much more. […]

How HP Latex ink works

The media that Drytac manufactures is part of a larger solution; before any graphics application can be delivered, it needs to be printed […]

Fast forward to fast food

Drytac explains how products imbued with antimicrobial technology can help fast food outlets protect surfaces from bacteria, fungi and mould in between cleaning. […]

Roland DGA: Types of inks for digital printing

Understanding how print media and ink technology work is key The media that Drytac manufactures is part of a larger solution; before any [...]

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morphmy uses Drytac Polar PET 170 to spread Christmas cheer for charity

morphmy uses Drytac Polar PET 170 to spread Christmas cheer for charity

morphmy uses Drytac Polar PET 170 to spread Christmas cheer for charity

Kent-based morphmy produced a series of festive floor graphics to help raise awareness of a special Christmas charity initiative at a local restaurant.

Kent-based custom print business morphmy used Drytac Polar PET 170 film to create a ‘River of Christmas’ floor graphic to help raise awareness for a charity drive at local Indian restaurant Spice Fusion.

The charity drive encouraged visitors to the restaurant during the festive season to donate presents to less fortunate children. Customers could leave their gifts under the ‘Giving Tree’ in the bar area of the restaurant, with the restaurant then passing them on to a local charity.

Just before launching this year’s initiative, Spice Fusion contacted morphmy to produce a special floor graphic that would help guide visitors to the Giving Tree, as well as mark the area where they could leave their donated gifts.

“I only had one day to create a design and print ahead of laying the graphics, so we selected a fairly straight forward scheme,” morphmy owner Rob Oldland said. “I designed it in such a way that I could make a final decision for cut and placement on site to reduce the amount of design time and back and forth with the customer.”

This tight turnaround time meant Rob Oldland had to select a material that was both flexible and easy to work with. Having worked with a number of Drytac materials in the past, Rob Oldland selected Drytac Polar PET 170, a scuff- and tear-resistant material for short-term indoor applications where the printed graphics need to remain both visible and vibrant, while meeting slip-resistance certifications.

morphmy uses Drytac Polar PET 170 to spread Christmas cheer for charity

A colourful, festive-themed design featuring baubles, candy canes, holly and wrapped presents was printed on the film using a Roland VG2-540.

“I have found this film to be great all-rounder for floor or wall projects I have worked on in the past and it was the only suitable media on hand that would meet the requirements for this job,” Rob Oldland.

morphmy only launched in September this year, with Rob Oldland currently operating the business from his home in Gillingham in Kent. However, plans are in place to relocate the business to its own premises in 2022 as part of wider growth plans, in which Drytac will also play a major role.

“I have a background in design and have worked with cut vinyl for a number of years as a hobbyist,” Rob Oldland said.

“I’ve done a lot of other work since launching a few months ago. I use Drytac Polar Premium clear and white AR for race car decals, as well as Drytac SpotOn for create flower walls and other huge feature walls.

“We’ve purchased the Drytac media through Signmaster Systems. Their team have been invaluable helping me to select the right media for the right job.”

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Drytac boosts market leading ViziPrint portfolio with ViziPrint Deco +

Clean glass concrete office interior with city view, daylight, wooden floor furniture and equipment. 3D Rendering

Drytac ViziPrint Deco + features a special ink-receptive topcoat for greater adhesion of inks; now certified for use on HP Latex 300/500/700/800 Printer Series running HP Latex Inks.

Drytac, a leading manufacturer of adhesive-coated products, has expanded its high-quality portfolio of printable media solutions with the launch of ViziPrint Deco +, a 50µ (2 mil) optically clear gloss PET film with a permanent acrylic adhesive.

Designed to adhere to virtually any smooth flat or curved surface, including glass, plastic and metal, ViziPrint Deco + scratch resistant window film is ideal for high end architectural and building requirements and custom decorating applications. It has also been designed for the creation of stunning graphics and window decals with vibrantly rich colours for retail storefronts and POP or backlit displays.

Replacing the existing ViziPrint Deco SR product, ViziPrint Deco +  has been upgraded to be compatible with a wider range of printers and offers users greater flexibility when producing work for a host of markets. The film has been certified for use with HP Latex 300, HP Latex 500, HP Latex 700 and HP Latex 800 Series Printers running HP Latex Ink – including white ink – and is also compatible with other resin inks from the likes of Ricoh and Epson.

The release liner has also been changed from clear to opaque, enabling the media to be registered on a wider range of devices.  

Professionally applied, the printable film delivers stunning crystal-clear graphics. ViziPrint Deco + is very durable and has been designed to remain in place for up to seven years, making it ideal for long-term indoor and/or outdoor window and building graphics.

On the introduction of the product, Shaun Holdom, Global Product Manager at Drytac, comments: “ViziPrint Deco + is a very versatile product that can be used for many applications. It is particularly suitable for creating powerful long-term image displays and window decals within a building space – for example, in conference and meeting rooms with glass walls, which require more privacy – and can also be used to create stunning graphics and window decals for retail storefronts and POP or backlit displays.”

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Rapid Displays goes big with Drytac Polar Premium and Weathershield for paw-some lorry wrap

Rapid Displays goes big with Drytac Polar Premium and Weathershield for paw-some lorry wrap

Brisbane-based Rapid Displays used Drytac Polar Premium and Drytac Weathershield to complete an impactful, large-scale wrap of a lorry trailer for long-term customer Big Dog Pet Foods.

Rapid Displays goes big with Drytac Polar Premium and Weathershield for paw-some lorry wrap

Brisbane-based signage and visual displays company Rapid Displays recently used Drytac Polar Premium Air White self-adhesive vinyl paired with Drytac Weathershield Gloss polymeric PVC laminate to produce an impressive and eye-catching wrap for a huge lorry trailer.

Big Dog Pet Foods, a long-term customer of Rapid Displays, contacted the company to wrap the 4m-long refrigerated truck, which travels around the Australian state of Queensland delivering quality raw pet food products.

Being subject to constant travel, as well as the extreme-high temperatures that are common in Queensland, meant Rapid Displays required a film that not only printed well, but would hold up against these intense challenges.

Having worked with Drytac on several other projects over the past year, Rapid Displays opted for Drytac Polar Premium Air White polymeric, paired with Drytac Weathershield Gloss polymeric PVC overlaminate film for additional protection, both of which were supplied by Shann Group.

Graphics were printed on a Roland TrueVis VG-640 printer/cutter before being applied to the lorry trailer, delivering a completely new look and helping to promote Big Dog Pet Foods while the lorry is out on the road.

“We needed a film that printed well and didn’t have a strong immediate tack,” Rapid Displays owner Tim Bateman said. “We were recommended this product and found that it worked perfectly.

“The print quality of Polar Premium Air is second to none. For sharp, striking truck-side graphics, Polar Premium simply could not be overlooked in terms of white point, gloss level, and longevity.

“The quality of Drytac’s Polar Premium Air’s egress and clean removing adhesive made the installation much easier compared to other competing brands, while Drytac Weathershield Gloss is a dedicated matched component and protective UV overlaminate for 7-year protection.

“Both films combined really created the ‘wow’ factor on this project!”

Rapid Displays has been using Drytac products on projects for just over a year and Tim Bateman said the company has really felt the benefit the materials offer in terms of flexibility and reliability.

“We have also been using the Drytac SpotOn products for Big Dog Pet Foods, wrapping their freezers for point-of-sale graphics inside shops,” Tim Bateman said. “We love both of the products and would have no reason to use anything else.”

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Capitalising on rising demand for seasonal work

Capitalising on rising demand for seasonal work

Authored by Shaun Holdom, Global Product Manager at Drytac

The holiday season has, and always will be, a hugely important time of the year for print, graphics and sign companies, with the festive season providing a whole range of opportunities for work and business growth.

From working alongside leading brands to promote their festive offers and top products to the consumer through eye-catching graphics, to producing signage for the hugely popular Black Friday shopping day or Christmas markets that are set to return across the globe this year, seasonal related work comes in all sorts of shapes and sizes.

And while seasonal graphics present a huge opportunity for any retailer or customer in the hospitality, entertainment and retail sectors, these graphics applications are typically planned well in advance and offer print service providers the chance to offer a wide variety of solutions.

But when it comes to Christmas, or indeed any other seasonal promotional graphics, it is critically important to remember the fact that the solutions need to be short-term, easy to apply, and easy to remove, as well as fit in with traditional branded longer-term graphics.

Applications of this kind are primarily used to maximise customer engagement – whether that is a brand seeking to connect with consumers about special offers on products, or a retailer creating a festive window display to try and entice shoppers inside the store.

For this reason, windows, walls, and floors are all ideal places to position short-term graphics and offer prime locations for brand awareness and seasonal messaging.

Then there is the consideration as to how you will make these graphics ‘pop’ and grab the attention of consumers among a sea of festive promotions. Much of this will come down the type of printer you are using to create the graphics, as well as the material you are using. 

With the development of printers that now incorporate white inks, print service providers (PSPs) can use a wide range of clear materials. In addition, cost effective double-sided graphics can be created with relative ease.

Then there are the advancements in adhesive technology; there are now more products that are very easy to apply and do not require professional installers. These graphics can be fitted by the employees working at a store or restaurant simply and quickly, removing additional requirements for specialist installation and making the whole process easier for everyone involved.

As such, PSPs can quickly create and deliver seasonal graphics that can be despatched to multiple sites or locations. Print companies can also even adapt the marketing message used on the graphics to meet specific requirements based on those locations.

While Christmas may be the “big show” for many brands and retailers, seasonal graphics are so much more than the festive season and offer opportunities to print service providers throughout the year.

From New Year’s Eve celebrations and romantic Valentine’s Day displays to colourful Easter graphics and spooky Halloween promotions, there are plenty of opportunities to capitalise on the demand for seasonal work.

The key to success is being creative and offering your customers imaginative graphics that can be easily installed and removed. There is practically no surface that cannot be customised to showcase promotional messages to customers, so get creative!

To find out more about Drytac and its wide range of adhesive solutions, please click here.

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Drytac announces global availability of Polar Premium Clear print media and Weathershield overlamination films

Drytac announces global availability of Polar Premium Clear print media and Weathershield overlamination films
Drytac announces global availability of Polar Premium Clear print media and Weathershield overlamination films

7-year durable Drytac Polar Premium Clear and Drytac Weathershield are now available in markets around the world.

Drytac, a manufacturer of quality adhesive-coated products, has announced the global availability of its 7-year durable Polar Premium Clear permanent polymeric PVC ink-jet media and 7-year durable Weathershield  polymeric PVC overlaminating films.

These popular and proven solutions have been available in Europe for a number of years, and now – in order to meet customer demand – Drytac is bringing these flagship products to the wider global audience, including the North American market.

Drytac Polar Premium Clear

Drytac Polar Premium Clear is a versatile 3.2 mil (80 micron) phthalate-free printable polymeric solvent self-adhesive PVC film with a high quality, clear adhesive for optimum performance on a wide variety of substrates.

The printable film – compatible with Solvent, Eco-Solvent, UV and Latex technologies – is ideal for both long-term indoor and outdoor applications such as general signage, window graphics, exhibition and event graphics, and POS displays. It can also be used for applying vehicle graphics onto flat or slightly curved surfaces.

Developed with more durable plasticisers than less expensive monomeric PVC films, it offers significantly improved durability and weatherability. The clear permanent adhesive provides a stable long-term solution that can be removed after many years without leaving any residue.

Drytac Weathershield

Drytac Weathershield UV overlaminates are 3.2 mil (80 micron) clear polymeric gloss or matte PVC laminating films that can be used across a whole host of applications including general signage, window graphics, exhibition and event graphics, and POS displays.

Also offering excellent levels of versatility with its polymeric qualities, Weathershield can be matched with any Drytac polymeric PVC film – including Polar Premium Clear – to increase the durability and weatherability of graphics.

Weathershield has minimal shrinkage and odour due to plasticiser migration resistance and is recommended for outdoor signage or high-end indoor graphic applications where the highest UV protection is needed. The vinyl has UV stabilisers in the face film, plus the adhesive also has UV protection ensuring the solutions provides the very best protection for vibrant coloured inks and media stability.

With an outdoor durability of 7 years, Weathershield boasts several fire ratings, making it ideal to use in public spaces.

On the availability of the films, Shaun Holdom, Global Product Manager at Drytac, comments: “We’re delighted to be able to offer these adhesive science solutions to the wider global marketplace and provide a matched solution with extended durability to the industry.”

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How to use your applications to sell services and products to customers

By Peter Bourgeois, Territory Sales Manager at Drytac.

Traditionally, the main focus for print service providers has been to promote their services and products to customers to win new and repeat business. However, in what is now an incredibly busy market where many companies are offering similar services, it may be time to alter this approach to help your business stand out from the crowd.

A recent study from Forrester Research found companies that sell services or products with a vision of what customers can actually achieve have a 74% chance of winning a deal. To put it simply, rather than solely focusing on showcasing your products’ technical specifications, you should instead consider highlighting what you can actually do with them – and showcase all the weird and wonderful applications they can be used for.

This is certainly true of the sign and graphics industry, where this alternate way of working translates to application selling.

Rather than pitching the type or brand of media, you should instead help your customers see what can be created using your products. Doing this allows the customer to see the opportunities they can access and provides them with food for thought when it comes to developing innovative graphics.

This type of application selling also speaks to the customer’s wallet and helps them visualise sellable products. Even if the time is not right, they will remember you when these opportunities do come up.

Here at Drytac, we manufacture a wide range of unique and high-quality adhesive media for retail, and while we could easily go on and on about the technical specifications of these products – all of which can be accessed online or via data sheets anyway – we instead focus on what our customers can achieve by working with these materials.

Rather than looking at a piece of sticky print media, customers are instead seeing the many types of applications the products can create, thus making it a much more sellable product. These specific jobs and applications allow printers to pitch real world products and visualise solutions.

Here is an example of the two approaches to selling this type of media. If we were to go along with the technical approach, we could explain to customers that Drytac SpotOn Clear Monomeric Gloss PVC film is easy to apply, repositionable, removable and can be printed with most wide-format Ink sets, while sister product Drytac Polar Blockout is an opaque PVC backer that can be printed on one side and has a permanent adhesive.

However, if you were to focus on the application instead, we can tell customers that by using these products, they will be able to create stunning, two-sided POP applications for windows that can be easily installed without bubbles or peeling, has no light bleed through and can be repositioned and removed without leaving residue.

The Mirage hotel and casino complex in Las Vegas features dramatic wall murals printed on Drytac ReTac Textures completed by Screaming Images

Here is another example. We could sell Drytac ReTac Textures as a 6-mil PVC with an embossed finish and a unique adhesive that is repositionable and can be removed without causing damage to drywall or other surfaces, while adding in that it is also HP Latex certified.

Taking the application selling approach, we can instead explain how the film can be used to create vibrant murals with depth and texture, can be installed with ease and removed without leaving any residue or causing damage to the wall surface, even after several years of use.

So, next time you are talking to a printer about the materials you have, focus on the applications and help them to visualise the products they can create and sell. You will almost certainly find that they will come back to you time and time again because you are giving them solutions and ideas.

To find out more about Drytac and its wide range of adhesive solutions, please click here.

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Creative Silhouettes works with local artist and brightens up community with Drytac Polar Grip

nspired by the work of a local artist Hello Kirsten, Toronto-based Creative Silhouettes used Drytac Polar Grip to create a series of colourful installations in the Yonge/Dundas area of the city.
nspired by the work of a local artist Hello Kirsten, Toronto-based Creative Silhouettes used Drytac Polar Grip to create a series of colourful installations in the Yonge/Dundas area of the city.

Inspired by the work of a local artist Hello Kirsten, Toronto-based Creative Silhouettes used Drytac Polar Grip to create a series of colourful installations in the Yonge/Dundas area of the city.

Creative large-format print company Creative Silhouettes used Drytac Polar Grip white polymeric self-adhesive vinyl to produce an eye-catching series of outdoor installations, based on the work of a local artist at a location in Toronto.

Creative Silhouettes, which is also based in the Canadian city, was tasked with transferring the work of artist Hello Kirsten onto 12 solid marble benches at the busy Yonge/Dundas intersection of Toronto. The aim of the project was to brighten up what are usually dull-coloured structures and bring a colourful and more cheerful look to the area.

nspired by the work of a local artist Hello Kirsten, Toronto-based Creative Silhouettes used Drytac Polar Grip to create a series of colourful installations in the Yonge/Dundas area of the city.nspired by the work of a local artist Hello Kirsten, Toronto-based Creative Silhouettes used Drytac Polar Grip to create a series of colourful installations in the Yonge/Dundas area of the city.

Creative Silhouettes quickly identified that printing onto vinyl would be the best option and selected Drytac Polar Grip for the job. Drytac Polar Grip easily applies to a wide range of surfaces and its five-year durability meant it was an ideal choice for the outdoor installation.

“We have been working with Drytac materials for more than two years now and have used Drytac Polar Grip on a number of jobs, so we were very comfortable using it again on this new venture,” explains Creative Silhouettes’ Project Manager and Business Development, Giovani Pereira.

“We like to keep a number of rolls of the media in stock during the summer to make it easier to meet tight turnarounds.”

Hello Kirsten’s design was printed onto Drytac Polar Grip using a HP Latex R1000 printer, with the graphics installed on the marble benches located across the intersection. The benches were wrapped on all sides and the top to ensure the entire surface was covered with the colourful design.

Creative Silhouettes printed the project in just one day, while two workers were able to install the graphics in six hours. Giovani Pereira said this fast delivery was in line with the company’s aim of producing quality work for customers at a very quick turnaround.

“We pride ourselves with a very fast turnaround high quality print and flexible team to work with,” Giovani Pereira concludes.

nspired by the work of a local artist Hello Kirsten, Toronto-based Creative Silhouettes used Drytac Polar Grip to create a series of colourful installations in the Yonge/Dundas area of the city.
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